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ON DESKTOP PRESS THE LETTERS FROM A TO G TO JUMP TO THE NEXT SECTIONS. PRESS 'A' for About, 'B' Portfolio, 'C' for Work, 'D' for Services, 'E' for design System, 'F' for Blog, 'G' for Contacts / PRESS H for HELP
  1. Email Marketing + Digital + Design
  2. I help businesses
  3. improve their
  4. email strategy
  5. I craft bespoke journeys
  6. that engage and
  7. enhance people's experiences

about

I've been creating emails for more than a decade, having worked as an email marketing manager for software companies, real estates and law firms. I have been involved in strategy and training, always helping to create a different analytical approach.

In my free time I like hiking, wildlife and landscape photography, playing guitar and dream about live concerts and trips to do again in the future. I enjoy researching different ways of doing the things I love, always looking to optimise my time and create a more efficient way of working.

my picture

portfolio

salesforce
client salesforce
service email marketing
city London
year 2021

Developed Best Standard Practice documentation and processes for EMEA marketing emails, Nurture campaigns and analysis.
diligent
client diligent
service email marketing
city Lonodon
year 2020

Coded Responsive template for Marketo, module and documentation for Stakeholders and Marketing team.
various
client Various Positions
service email marketing
city London
year 2019

Redesigned and implemented templates for DotDigital, testing and analysis for company wide use.
Knight Frank
client Knight frank
service email marketing
city London
year 2014-2019

Provided strategic support and guidance to marketing managers and business partners regarding email marketing strategy and initiatives. Development and testing modular responsive email templates for company wide use.
BCSC
client BCSC
service email marketing
city email marketing
year 2014

Develop website digital strategy, UI wireframes and mockups.
SOE
client soe
service email & editorial
city London
year 2012

Redesign the re-branding of corporate marketing material, this included brochures, flyers, ads. Designed new guidelines for technical publications.
interact magazine
client INTERACT MAGAZINE
service editorial
city London
year 2011

Volunteer to envision a brand identity that involved comprehensive redesigning the whole 2012 issue.
L'isola
client l'isola
service editorial
city Milan
year 2010-2012

My work on this project included branding, publicity, design from concept to publishing a new layout for a national free press magazine. I worked with L'isola,creating concepts, strategy, design and ads. My responsibilities included helping to create & conceptualise the brand and creating a flexible editorial style for consistency in future editions.
Giambrone
client Giambrone law
service web & editorial
city London
year 2010-2012

Rebranded and updating the company’s websites, social media. Enhancing the look, functionality and appearance of different collateral websites of the law firm.

work

WORK EXPERIENCE.


Salesforce
Email Marketing Specialist

Diligent
Corporation Global Email Marketing Manager

Leading Accountancy Firm /Financial sector
Email Marketing Manager

Knight Frank
Email Marketing Manager

Knight Frank
Digital Marketing Specialist

EDUCATION EXPERIENCES.


CPM Music Institute - Milan
Master Degree in Music Journalism

University of Turin
MA Degree in Digital, Media, computing, arts, music,multimedia

I.T.I.S. Ignazio Porro - Orbassano
Secondary School Diploma in Electronic Engineering

I.S.E.A.T. Istituto Salesiano Edoardo Agnelli Torino International Secondary School Diploma in Electronic Engineering

EMAIL SERVICE PROVIDER.



dotmailer - dotdigital - Exact Target - marketo - mailchimp - campaign monitor



TECHNICAL SKILLS

adobe creative - suite photoshop - indesign - illustrator - HTML5 - CSS - figma - template design - CRM - branding

services

1. EMAIL DESIGN AND CODING.


DEVELOPS, DESIGNS AND DELIVERS

2. ANALYSIS AND STRATEGY.


IDENTIFYING ISSUES, IMPLEMENTING SOLUTIONS

3. DELIVERABILITY.


DATABASE AUDIT

4. ANALYSIS AND STRATEGY.


IDENTIFYING ISSUES, IMPLEMENTING SOLUTIONS

5. content.


Always focus on the goal

6. automation.


drive results, build awareness

7. personalisation.


human experience

and many more...


......

design system

What is it?

An email design system enables teams to create high-quality products and experiences faster for our customers. A library will provides reusable building blocks, to create consistent campaigns.

All module will show together with guidelines and example and the visual alignment of our emails will bring efficiency and speed. By using templates and reusable modules we will have just to follow common patterns and change the message.

No matter what brand you have the structure of the module together will create a winning template. A best in class message that will transform your client’s engagement.

blog



What is it?

Established in 1999, The Rock Blog Review provided readers internationally with focused reviews and music analysis in the italian music panorama.

There are two kinds of music.
Good music,
and the other kind.

Duke Ellington


contact

Let's discuss your project



Let’s build something together,
send me an email.

I am actively looking for new opportunities.
Let's talk

Download my cv